Advance SBTi-validated climate goal without sacrificing cost predictability across eight factories in Brazil.
Roca Group, founded in Barcelona in 1917, is a global leader in the design, production, and marketing of bathroom products — present in 170 countries with 79 factories, 20,000 employees, and brands such as Roca and Laufen. In Brazil, the company operates eight factories in the states of Ceará, Pernambuco, Espírito Santo, Minas Gerais, and São Paulo, producing sanitary porcelain, metals, and other bathroom products for the local market and export.
With a global decarbonization target validated by the Science Based Targets Initiative (SBTi) — to reduce Scope 1 and 2 emissions by 42% by 2030, based on 2021 levels — the Group needed a solution that, in the Brazilian market, would ensure cost predictability while advancing the decarbonization of operations.
The energy transition in Brazil advances when we combine climate ambition with solid, long-term contractual models [...] In the country, PPAs and self-production projects for renewable energy have already solidified as mature strategies for companies to advance their climate commitments in a structured way.
States Mathieu Piccin, LATAM Director of Sustainability Business at SE Advisory Services.
10 year PPA with annual I-RECs linked to plants with less than 15 years of operation
The Roca Group signed a renewable energy purchase and sale agreement (PPA) with Casa dos Ventos, a leader in Brazil's energy transformation, for a duration of 10 years, ensuring the supply of 100% of the electricity consumption of the company's operations in the country with renewable energy.
The associated renewable energy certificates (I-RECs) are now retired and reported annually, linked to wind or solar plants with less than 15 years of operation.
The Roca Group relied on the support of SE Advisory Services, Schneider Electric's global consulting division, through strategic PPA advisory — including comparative analysis of alternatives, risk assessment, and specialized monitoring during the structuring and negotiation of the agreement.
Partnerships like this reinforce the role of renewable energy as a driver of competitiveness for Brazilian industry. By structuring long-term solutions, we can combine cost predictability with decarbonization, supporting companies in their sustainability and growth strategies.
Says Rene Abrantes, Commercial Director at Casa dos Ventos.
43 thousand tons of CO₂ avoided and 100% of the Group's Brazilian electricity consumption converted to renewable
- 100% of the electricity consumption of the Roca Group's operations in Brazil supplied by renewable energy;
- More than 43 thousand tons of CO₂ avoided over the contractual period;
- Direct progress towards the target validated by SBTi to reduce Scope 1 and 2 emissions by 42% by 2030;
- I-RECs certificates linked to plants with less than 15 years of operation, reported annually.



